Saturday 10 January 2009

Coca-Cola and the EU

Open Europe have found that the sum spent by the EU advertising itself and the joys of 'ever closer union' in 2008 - over 2.4 billion euros - was more than Coca-Cola spent globally on advertising in the same period.

Good to know that tax-payer's money isn't being wasted as times get hard.

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1 comment:

dNo said...

I'd like to teach the world to sing... coke is it... its the real thing... snowman and santa... diet coke break... quantom of s007lace...
Now name one piece of EU advertising / marketing...
Unless you count the Swedish/Danish Euro rejection or the Irish vote on Lisbon?
Well spent indeed.

10 January 2009 at 15:04

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